Do you ever feel like your company’s marketing efforts are lacking during the holiday season? Like your holiday offer is bland and irrelevant because of how popular holiday promotions are? With all of the commotion and incentives tied around each and every holiday, it’s hard to think of a creative way to stand out.
As the holiday season approaches, more and more consumers are beginning to see all of the promotions businesses are implementing in an effort to drive customers through their doors. Many companies offer attractive deals to give themselves a competitive edge. How will your company offer a creative and successful holiday incentive that catches your target’s interest, creates excitement and brings value so your efforts aren’t diluted.
It’s no secret that employee retention means something completely different today than it did 15 years ago. In the past, companies designed incentive programs that thanked their loyal employees for their 10, 15, 25+ years of dedicated. Today, longevity is a rarity.
More and more often, in today’s changing world, businesses are completely restructuring their incentive programs to thank their employees instantly – even after just one year of service. Companies are having to adapt to this trending workplace culture and new norms to keep their millennial generation employees engaged, fostering company loyalty and increasing retention. Continue reading